CHAPTER 1: INTRODUCTION
Background of Research
The development of any organization depends on the identification and analysis of the factors that drives the effectiveness of an organization. Most organizations focus on enhancing the levels of employees' commitment due to its central role in determining the productivity of an organization (Brooks, 2006). This achieved by introducing the employees to the objectives, values and norms of the organization which are important for the employee to comprehend the corporate culture of the organization (Magee, 2002). Organization’s management is not only responsible of communicating to the staff of the corporate culture of the organization but also developing an environment that supports learning. Studies have shown that higher levels of organizational culture comprehension by the employees promote higher levels of efficiency and productivity of the employees (Brooks, 2006).